The climate crisis is no longer something that we can, or should, ignore. Climate scientists from around the world have come to the unanimous conclusion that climate change is being caused by humans. If we do not introduce mitigation and adaptation strategies on a global scale, and in a timely manner, things are only expected to get worse.
On a more optimistic note, it is during times of fear and unrest that the greatest push for change occurs. We are no longer willing to be complicit in the degradation of our environment and the responsibility falls on all of us to do what we can to be a part of this positive shift. No matter the scale within which we are operating, as businesses and service providers within e-commerce, there are things we can do to drive us towards a more prosperous and secure future.
As leaders of our field, we are in the privileged position to not only drive the change, but to give consumers what they want in the same breath. It is becoming increasingly important for consumers to know that the choices they make are helping them to reduce their carbon footprint. Offering a more sustainable delivery alternative is not only becoming necessary in order to retain customers and win over new ones, but also in order to ensure our planet is able to sustain us in the future. 76% of shoppers say they would shop with an alternative retailer if they couldn’t find the delivery options they needed. Not only that, but it has been proven that customers spend more when they choose Click and Collect – around 15% or £7.50 more per order. So in addition to driving the change towards a sustainable future and giving consumers what they want, Click & Collect helps drive sales. It’s a “win-win-win” strategy.
